Bento

A layout of rounded, self-contained compartments packed into one tight grid, each cell stating a single feature or fact at its own scale.

Fig. — compartments — each fact in its own tray.

Example usage

“Make the launch page a bento — one hero cell for the chip, small cells for battery, camera, and ports.”

Editor’s note

Named for the lunchbox; canonized by Apple keynotes; now the default costume of SaaS landing pages. Bento works when every cell is a complete sentence — one number, one claim, one image. It fails as navigation: when each box shouts at its own scale, the page loses hierarchy and becomes a vending machine. If a cell needs a paragraph, it needed a page.

Fig. — compartments — each fact in its own tray.